Search Engine Optimization
Search engine optimization (SEO) refers to methods used to increase traffic to a website by increasing its search engine page rank.
SEO often involves improving the quality of the content, ensuring that it is rich in relevant keywords, and organizing it by using subheads, bullet points, and bold and italic characters. SEO also ensures that the site’s HTML is optimized such that a search engine can determine what is on the page and display it as a search result in relevant searches. These standards involve the use of metadata, including the title tag and meta description. Cross-linking within the website is also important.
Search Engine Marketing
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.
Social Media Marketing
Social media marketing is the use of social media platforms and websites to promote a product or service. Social media marketing can help with a number of goals, such as: Increase website traffic, building conversions, raising brand awareness, creating a brand identity and positive brand association, Improving communication and interaction with key audiences. Various Social Media platforms are Facebook, Instagram, LinkedIn, Pinterest etc.
Email marketing is the use of email to promote a company’s products and services or to connect with the customers. When it’s done well, email marketing is an effective sales driver.
Graphic Design & Video Making
Graphics that get your word out in an exciting way so you can ramp up your social media design for even more engagement. Graphic design is the process of visual communication and problem-solving through the use of typography, photography, iconography, and illustration. Intro and Video Maker, we provide free video intros and videos for your website, business, blog, vlog, YouTube channel, broadcasts and more.